In Part 1, we reminded you of the 12 best practices for success that we published last year and noted that, since this obviously wasn’t read enough (or properly) understood, as the doctor is still seeing founders make the same old mistakes year after year, he needed to do more. So, using his 18 years […]
And, as usual, some of it is driving the doctor a little bit nuts. So, dear Marketer, if you’re reading this, here’s a few tips when trying to sell to someone actually in the market for a Procurement solution, vs. just looking for a good excuse to get approval to go to a conference for […]
Last year, the doctor ran a 5-part series on 12 best-practices for success, in an effort to let you know, in a very polite way, things you needed to do for your business to grow and be successful. This was based on his experience as an analyst who has been consistently researching, engaging, covering, and […]
Dear Sourcing / Procurement / Source-to-Pay+ Vendor, Are you struggling to grow in the stagnant economy brought on by rising consumer debt, unemployment rates, elevated interest rates, and recessionary fears which is contributing to the ongoing reduction in overall spend on software and SaaS solutions, including yours (even though they are desperately needed by companies […]
To demonstrate how, to date, they have all been completely useless, with some to the point of being actually harmful, but now that the gauntlet has been cast, he expects the next version of at least one of these maps to only be mostly useless (and maybe even only moderately useless) and mostly harmless. It’s […]