A recent article in CNNMoney.com on best places to work pointed out that if you look at Fortune’s latest list of the 100 Best Companies to Work For, you’ll note an interesting trend: you can’t buy stock in four of the top five. In fact, 9 of the top 20 best companies are privately held and 40 of the top 100 do not have stock you can buy and sell on the NYSE or Nasdaq. There are also 15 non-profits, 2 partnerships, and 1 cooperative. In all, only 42 companies of the top 100 are public.
What gives? The author’s theory is that without having pesky shareholders to satisfy, these firms can probably worry more about keeping employees happy than satisfying the whims of Wall Street. And, more importantly, these employees can, in turn, worry more about keeping the customers happy, which generally boils down to better products and better services, which they can focus on instead of trying to meet artificial sales numbers or profit estimates. After all, the “over-promise now, make up later” strategy generally only results in under-delivery, which triggers cancelled contracts or bad publicity, which lowers profitability, which in turn demands layoffs, which stresses out the people who are left, who either leave or perform worse, which exacerbates the situation and puts the company into a funk it might not recover from.
So when you’re upgrading that platform or looking for world-class consulting services, remember this: just like bigger is not better, public is not necessarily better either. In fact, this recent survey on the voice of experience indicates it might actually be worse!