While energy production and availability is likely to be a problem in the decade to come, most experts believe that non-renewable energy production will peak between 2030 and 2035 and then trail off as hydro, wind, solar, geothermal and other renewable methods take over and begin to meet energy demands for decades to come.

However, the situation is not the same when it comes to demand for clean, drinkable, usable water. Global water demand is expected to increase from about 4,600 km³ per year to 6,000 lm³ per year. As a result, by 2050, the projection from the United Nations World Water Development Report is that nearly 6 Billion people will suffer form clean water scarcity by 2050. That’s almost ⁶/₇ths of the current population. Think about that for a minute. BY 2050 ONLY 1 IN 7 PEOPLE WILL HAVE ENOUGH CLEAR, DRINKABLE, USABLE WATER FOR THEIR NEEDS.

Now think about this. WHAT IMPACT IS THAT GOING TO HAVE ON YOUR SUPPLY CHAIN? Regardless of your industry huge. There isn’t a single industry that doesn’t require water. Agriculture, Apparel, Electronics, Forestry, Manufacturing and so on all require huge amounts of water. And Apparel, for example wasn’t a typo – it takes 7,600 litres of water to make one pair of jeans. And Agriculture, Electronics, and Forestry all take considerably more water than you think. That cup of coffee you’re drinking now required 140 litres of water. The smart phone you might be reading this post on, 900 to 1,000 litres on average. And that quarter pound of bacon you’re eating, 526 litres of water.

And your workers need water too. And right now even first world countries are experiencing water issues. Thanks to aging (lead-based) infrastructure, there are a number of places in North America where the population (including school children) do not have clean drinking water. And thanks to drought and lack of infrastructure, water shortages are becoming more and more common. Just this year alone saw major problems in (Cape Town) South Africa and (Chennai) India.
In fact, the World Resources Institute (WRI) identifies seventeen (17) countries, and 1.7 billion people (or 1 in 5 people on the planet), as experiencing “extremely high” level of baseline water stress (as per this graphic from the WRI). (Most are in the Middle East or Asia, or Africa.) Moreover, another 27 countries are experiencing high baseline water stress and within a few years we could be seeing this list (and population base) double. Plus, while the US ranks well overall, the state of New Mexico has “extremely high” water stress (similar to the UAE that is 10th on the list) and projections are that within a few decades the southern Great Plains Southwest Rocky Mountain States, and California will also be under extremely high water stress. (And if you go five decades into the future, about half of the US.)

Without an immediate reduction in water use, improvements in wastewater recycling and reuse, and overall process efficiency across industry, water scarcity and stress will soon hit everyone, and every supply chain, hard and put entire companies, countries, and global supply chains at risk.

So, Have YOU Solved Your Supply Chain Water Problem?