From the Fail Blog
Packaging Fail
Animal Transportation Fail
Load Limit Fail
A recent article in Strategy + Business which tells us to Follow the Customer, Follow the Car makes a great point: when customers are scarce resources, you need to focus on your current customers, do more with them, and not churn your customer base.
A prime example of how to succeed is given by the Japanese auto companies who adopted “follow the customer” as a core strategy decades ago. When demand for new cars declined in their home market, they emphasized products that accompanies the car — insurance, loans, inspections, maintenance, parts, and accessories — with revenues that remain stable in recessionary times. This allowed them to survive the recession, and then grow when the market rebounded.
This strategy doesn’t just work for the automotive industry. In the last recession in Japan, it worked just as well for other machinery industries as well. Construction machinery, plant machinery, and aerospace are all prime examples that can benefit. In a recession, people want to keep their assets running longer, and anything you can do to help your customers maintain their hardware longer is a stable, and profitable, industry for you.
And if you’re in sourcing, that means you can expect to be sourcing more parts and services, and anything you can do to reduce these costs will benefit the company immediately.
The Harvard Business Review recently ran a short one-page article on “The Truths About IT Costs” that should be a must-read for every business executive. While they don’t capture everything you need to know about IT, every point they cover is a point you need to be aware of.
I was glad to see this recent article in Industry Week which echoed a key point I’ve been trying to make over the past few years, that “training doesn’t have to be a budget buster” and that affordable options are available.
Consider the following options outlined in the article:
So where can you find these resources? Start with the Sourcing Innovation Resource Site which lists dozens of affordable seminars, classroom training, and on-demand online training options as well as hundreds of archived webcasts and podcasts.
The Sourcing Interests Group recently ran an interesting article on “optimizing your procurement technology investments in 2009”. Although it had some good suggestions, my top five suggestions would be the following: