Is Decision Making Really a Seven Step Process?

While some decisions are difficult, I always thought the process of decision making was itself pretty straight-forward:

  1. Identify the Decision that Needs to Be Made
  2. Identify the Alternatives
  3. Select the Best Option

    considering the advantages, disadvantages, facts, and goals

but according to a recent article in the Supply Chain Management Review, putting the structure in decision making is a complex seven step process:

  1. Frame and describe the situation about which a decision is to be made.
  2. Define the objective(s) of the decision and the criteria that define the objectives.
  3. Extract obligatory criteria.
  4. Creatively identify decision options that meet all obligatory criteria.
  5. Gather information on decision alternatives, and develop the judgment table.
  6. Assign weights to the obligatory criteria.
  7. Rank alternatives.

Wow! No wonder some organizations can never make a decision! If they even make it to step for, they’re too exhausted to continue!

Identifying the alternatives and figuring out which is best overall against multiple criteria is often hard enough — don’t make it harder than it has to be!

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