Daily Archives: May 29, 2016

One Hundred and Thirty Years Ago Today

This appeared in the Atlanta Journal for the first time:

And it wasn’t long after that (about 30 years) that it was being bottled in a standard process using a standard (and distinctive) package (bottle). While often known for its marketing, Coca Cola was an early pioneer in bottling and distribution — which should be obvious from the fact that it in the last 130 years the enterprise grew from a business with a single production plant limited to servings at local soda fountains to a global enterprise that serves up almost 2 Billion beverages (across all its brand lines) daily. And its continued ability to innovate is what keeps it a market leader.